Feedback Report

TABLE OF CONTENTS

• Introduction

• Downloading Data Best Practice

• Report Filters
• Report Charts
• Feedback Columns

Introduction

The Feedback Report serves as a rapid access point for merchants to efficiently locate, filter, and review feedback, providing insights into its current status. Notable updates include integrating Accounts and Tags for enhanced data filtration. For instance, users will have the ability to filter feedback based on 'Campaign Tags', streamlining the feedback management process effectively.

Downloading Data Best Practice

When you download a CSV file and open it directly in Microsoft Excel, you might see strange characters instead of the correct text. This happens because the CSV file uses a format called UTF-8, but Excel doesn't always recognise this correctly unless a special marker (BOM) is included. By default, Excel assumes a different format (ANSI or Windows-1252), which can cause text to display incorrectly.

For example:

• A file exported from Feefo Analytics with UTF-8 encoding might contain the text: Intel®® Core™.

• When opened directly in Excel, this text could appear as: Intel¬Æ¬Æ Core‚Ñ¢.

Import the CSV File into Excel and Select UTF-8 Encoding

To make sure Excel displays your data correctly, follow these steps instead of opening the file directly:

1. Open Microsoft Excel.

2. Go to the Data tab and select Get Data from Text/CSV.

3. Choose your CSV file.

4. In the import settings, select Unicode (UTF-8) as the file origin.

5. Click Load to complete the process.

Use Another Application to Open the File

If you prefer, you can use other programs that automatically recognise UTF-8 encoding, such as:

• Google Sheets

• Apple Numbers

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Report Filters

Report filters allow users to narrow down the data displayed in their reports based on specific criteria or conditions. Here's what report filters enable users to do:

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Report Charts

Feefo charts refer to the visual representations of data generated within the platform.

 

Feedback Breakdown by Tag

Field	Description
Primary Tag	The first-level tag used to categorise feedback, typically aligned to major themes or departments.
Secondary Tag	A sub-category under the primary tag for more detailed classification.
Tertiary Tag	A third-level tag for further granularity in tagging feedback.
Child Merchant	The name of the child account that received the feedback, used when viewing data beneath a parent merchant.
Feedback Received	The total number of feedback entries submitted for this tag or merchant.
5 Star	The number of 5-star ratings given in the feedback received.
4 Star	The number of 4-star ratings given in the feedback received.
3 Star	The number of 3-star ratings given in the feedback received.
2 Star	The number of 2-star ratings given in the feedback received.
1 Star	The number of 1-star ratings given in the feedback received.
Average Rating	The average star rating across all feedback received in the selected period.
Published	The number of feedback items that have been moderated and published.
Pending	The number of feedback items awaiting moderation.
Rejected	The number of feedback items rejected during moderation.
Total Comments	The total number of written comments provided across all feedback received.
Supplier Responses to All Feedback	The total number of supplier (merchant) responses posted across all feedback entries.

 

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Feedback Columns