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Importing Service Reviews

TABLE OF CONTENTS

 

 

Overview 

We know just how valuable review data can be, so when you move to Feefo, we want you to be able to take your existing feedback with you. That’s why we offer a feature called imported reviews.

Importing your reviews is a fantastic way to make sure you’re not starting from scratch when it comes to proving to your customers that you offer a service and products they can trust.

Simply put, imported reviews are reviews you have collected previously from another provider. All you need to do is to provide us with the data and we’ll import it into your Feefo account. We can import service and product comments but remember that not every feedback platform will let you carry across your reviews once you leave, so please check with your provider before you do this.

 

Review data for import

The file must contain the following columns in this specific order: Download CSV template 

Column Required Description
Name Required The name of the person leaving the review.
Email Required The email address of the reviewer.
Sale Date Required The date of purchase (in DD/MM/YYYY format).
Feedback Date Required The date the review was submitted (in DD/MM/YYYY format).
Product Id Required GTIN/Ean’s must be provided and relate to the data in your product catalogue for this to syndicate.
Service Rating Required
 1 – 5 rating provided by the reviewer to reflect their overall satisfaction with a service.
Service Comment Required The feedback provided by the reviewer that elaborates on their experiences with a service. If there is no comment, please leave blank.
Product Rating Optional 1 – 5 rating provided by the reviewer to reflect their overall satisfaction with a product.
Product Comment Optional The feedback provided by the reviewer that elaborates on their experiences with a product. If there is no comment, please leave blank.
Product Attributes Optional Enter attributes to rate.
(the-staff=5;surroundings=5;price-quality-ratio=4)

Tags

 Optional Categorise products or service. These are key=value pairs separated by semi-colon (branch=EFR;brand=EFR)
Sale Aux Optional These are key=value pairs separated by semi-colon (userId=EFR;referrerid=EFR)
Product Aux Optional These are key=value pairs separated by semi-colon (vrm=EFR;product=EFR)
Order Ref Optional (ORDERNUMBER01)
ConsumerServiceImage Optional  
ConsumerProductImage Optional  
Product Description Optional  
GTIN Optional 8-14 digit long numeric value
MPN Optional Manufacturer Part Number
Feedback Verification State Optional Feefo Verified, Incentivised, {Merchant} Verified, Third Party Verified, Open, Product Tester
Feedback Source Optional  
Locale Optional (fr-FR)

Note: You may leave optional columns blank; however, the header should remain in the file to ensure a smooth import process.

 

Verification State

This process will import the reviews into the Feefo Hub where they will be classified according to the verification state.

Label Ingestion
Feefo Verified Reviews entered via the feedback form that do not fall into any of the other categories are labelled as Feefo Verified
Incentivised If a Sale is uploaded with the tag incentivised = 1 it will be labelled as an incentivised review when feedback is collected by the feedback form
{Merchant} Verified If your reviews were collected by another review provider, they will be labelled as Merchant Verified. If feedback is left via a smartlink, it will be labelled as Merchant Verified.
Third Party Verified If a review is labelled as merchant verified (e.g. collected by smartlink) but is displayed on another merchants website (through syndication) it will be labelled as third party verified
Open Currently, only reviews uploaded by the legacy imported reviews process or enter feedback remotely will be labelled as open if they are entered as such.
Product Tester If a Sale is uploaded with the tag reviewbooster = 1 or (legacy tag) reevoobooster = 1 it will be labelled as a product tester review when feedback is collected by the feedback form

 

 

Do you have images to accompany the reviews?

Great news, we have the option to include consumer images during the review import process. To upload images, follow the steps below:

  1. Image Hosting: The images must be hosted on a server accessible by Feefo without any additional security (such as username/password protection).
  2. File Format: It is recommended that images be in JPG/JPEG format.
  3. Image Parameters:  For consumer service images, use the header  consumerserviceimage.
  4. Image Validation: All images must be unique and valid. Invalid or duplicate images will result in a failed upload attempt.

 

 

Got your files, what’s next? 

Once your CSV files are formatted correctly and images are hosted properly, you can send them over to us to upload the reviews.

If you are in onboarding, send it to implementation@feefo.com, if not send it to support@feefo.com.

We then import the reviews into your account, simple! Depending on whether we need to get permission from consumers, imports can take a couple of days or a couple of weeks – but the team will keep you informed of timescales once we receive your data!

 

Summary

We're here to support you every step of the way in your journey with Feefo. If you have any questions or require further assistance, our dedicated support team is always ready to help.