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Configuring Pop-Up Reviews

Capture shopper attention with Feefo Pop-Up Reviews. Customise interactive badges to display verified product and service ratings without cluttering your page.

TABLE OF CONTENTS

 

 

Introduction

Feefo's Pop-up Reviews widget offers an effective solution for businesses seeking to showcase live service and product reviews directly to their website visitors without the need for a separate 'Reviews' page. 

While it may not provide SEO benefits like 'On-Page' review integrations, the Pop-up Reviews widget ensures customers can view reviews conveniently in a separate pop-up window, encouraging them to stay longer on your site and increasing the likelihood of making a purchase. In this knowledge base article, we will guide you through the process of installing and customising the Pop-up Reviews widget on your website.

 

How to install the Pop-up Reviews widget on your website

Implementing the Pop-up Reviews widget is straightforward, requiring you to copy and paste two short pieces of JavaScript code into the footer of your chosen page's HTML. The process is hassle-free, as Feefo takes care of the JavaScript configuration for you. The code will be unique to your account and customisation choices, automatically generated within the 'Pop-up Reviews' section of the Feefo Hub.

Dynamic Topic Display Banner Sales

Feefo script 

The first line of code you need is a <script> tag, which should be added to the HTML of your chosen page near the closing <body> tag (in the footer). The tag's position in the code doesn't affect the Feefo badge's placement; that will be determined later.

Example code 

<script type="text/javascript" src="https://api.feefo.com/api/javascript/feefo-com"></script>

 

Badge code

Copy and paste the badge code in the location where you want the badge to show up.  

If a fixed floating location is defined, the <div> tag is required but its position in the code is not important. 

If a fixed floating location is not defined, the <div> tag's position in the code determines the location of the Feefo badge. 

 

Service reviews  

For service reviews, insert a specific line of code into your webpage's HTML to display the Feefo badge in the desired location.

<feefo-pop-up></feefo-pop-up>

 

Product Reviews 

For product reviews, you can display either the rating for the product SKU or the rating for the parent product SKU. The badge code for both options is provided, and you can replace the 'product-search-code' with your actual product search code.

Example code for single product SKU 

<feefo-product-pop-up sku="{productSku}"></feefo-product-pop-up>

Example code for parent product SKU 

<feefo-product-pop-up data-parent-product-sku="my_parent_product_sku"></feefo-product-pop-up>

 

Adding Sales & Product Tags

You can easily add your sales and product tags to the Feefo script code using the provided format. This allows you to filter and display specific review data on your website, enhancing the customer experience.

Example code 

<script type="text/javascript" src="https://api.feefo.com/api/javascript/merchantidentifier?tags=language%3DEnglish,store%3DLondon" async> </script> 

 

Customising Your Pop-up Reviews Widget 

Feefo offers several customisation options for both Service and Product reviews within the Pop-up Reviews widget. To begin customising, log in to the Feefo Hub and navigate to 'Display > Pop-up Reviews.'

You can choose the template, colour, position, and other display options for the Service reviews pop-up. Once satisfied with the configuration, save the settings, and copy the unique codes for the Feefo script and badge, pasting them into your website's HTML.

Badge Settings

Field Configuration
Colour Themes

Pick the SERVICE/PRODUCT badge theme:

  • Grey

  • Yellow

  • White

Transparency enabled

Badge Size

Pick the SERVICE/PRODUCT badge size:

  • Small

  • Medium

  • Large

Badge Style

Pick the SERVICE/PRODUCT badge style:

  • Rectangle

  • Square

Badge Action

Clicking on the SERVICE/PRODUCT badge will:

  • Go to Feefo merchant page

  • Go to custom URL

  • Do nothing

 

Mobile Badge Tab

Field Configuration
Mobile Badge Setting

Pick the mobile badge setting:

  • Use the same badge as desktop

  • Hide badge on mobile

  • Use a different badge 

 

Pop Up Design Tab

Field Configuration
Attributes

Pick the attribute colour: #hex

Highlight

Pick the highlight colour: #hex

Average rating banner stars

Pick the colour: #hex

Choose the style

  • Light

  • Dark

Individual rating stars

Pick the colour: #hex

Choose the style

  • Feefo star

  • Basic star

Font scale

Pick the font scale:

  • Small

  • Medium 

  • Large

 

AI Summary

Field Configuration
Product Visibility

Choose which SKUs display AI Summaries (and Trending Topics, if active) on live widgets.

AI Summary 

An AI-powered overview summarising all of your customer feedback.

Toggle this on to begin summarising your reviews; the summary will appear on your live widget as soon as background processing is complete.

  • On

  • Off

Dynamic Topic Display *Legacy*

Display clickable keywords and review snippets to help customers filter reviews.

Upgrade to Trending Topics above for richer AI insights, synonym matching, and sentiment summaries on your Product widget.

Use the options below if you still need to support topic filtering for your Service widget while our new features are in development.

Toggle on/off

  • Show topics on the PRODUCT widget

  • Show review snippets on the PRODUCT widget

  • Show topics on the SERVICE widget

  • Show review snippets on the SERVICE widget

Media Tab

Field Configuration
Media

Show media

  • On

  • Off

 

Attributes Tab

Field Configuration
Attributes

Product attributes display mode

  • Show all attributes

  • Show aggregated attributes only

  • Show in reviews only

  • Show no attributes

Service attributes display mode

  • Show all attributes

  • Show aggregated attributes only

  • Show in reviews only

  • Show no attributes

Custom Attributes

Show fit attribute

  • On

  • Off

 

Icons Tab

Field Configuration
Show icon
  • Show Trusted Service Awards

  • Show Ecolabel

  • Show Treefo

 

Summary

Feefo's Pop-up Reviews widget provides businesses with an excellent solution for displaying live service and product reviews directly to website visitors. By following the installation and customisation instructions, businesses can enhance customer engagement, extend time on site, and increase the likelihood of conversions. Implementing Feefo's Pop-up Reviews widget allows businesses to harness the power of user-generated content and provide a compelling customer experience.