Displaying Product Star Ratings on Category and Product Pages
Boost product page conversions with Feefo Product Stars. Show verified review ratings on PDPs and PLPs to build instant shopper trust and drive sales.
TABLE OF CONTENTS
Introduction
Feefo's Product Stars widget offers a convenient way to showcase your product's star rating on various pages of your website, such as category, catalogue, search results, and collection pages. The widget can be seamlessly integrated into grid or product templates, providing valuable feedback to potential customers. In this article, we will explore how to implement the Product Stars widget for both Product SKU and Parent Product SKU, specifically for Shopify users.
This widget only works for PRODUCT reviews.
Product Rating Customisation

| Field | Description |
| Style |
Choose
|
| Star Design |
Choose the star shape:
Pick the star colour: #hex Pick the count colour: #hex |
| Click Action |
Clicking on the stars will:
|
Product Star Installation
Add this Feefo Script (paste it near the closing body tag):
<script type="text/javascript" src="https://api.feefo.com/api/javascript/feefo-com"></script>
Add this code where you want the stars to appear:
<feefo-product-stars sku="{productSku}"></feefo-product-stars>
The code snippets for the Product Stars integration for Parent Product SKU is the below:
<feefo-product-stars parent-product-sku="{parentProductSku}"></feefo-product-stars>
Note, widgets can be set to return review content for all time, instead of the last 12 months, within the settings menu in the Hub under display > widget settings.
Summary
Feefo's Product Stars widget is an excellent tool for showcasing your product's star rating on various pages of your website. By integrating the widget into grid or product templates, you can provide valuable feedback to potential customers, helping them make informed purchasing decisions. For Shopify users, implementing the widget involves using dynamic Product ID variables in the provided code snippets. By following the steps outlined in this article, you can effectively display product ratings and enhance the shopping experience for your website visitors.